Today over one third of the world's private wealth is managed in Switzerland, more than in the United States and Britain combined. However, this heavy preponderance, which is the envy of all the major financial markets, is not merely a matter of chance.
It is based on a time-honoured tradition of stability, security, confidentiality and professionalism.
To achieve and build lasting success, the Swiss financial market must continually demonstrate the ability to adapt and to anticipate change, the very quality that has enabled it to respect its fundamental values when confronted with the ups and downs of history and current events.
These traits, combined with a certain spirit of independence, are especially evident in Geneva. From time immemorial, the city has managed to reconcile tradition and modernity. Its uniqueness and vitality reflect the cultural diversity on which it thrives. With its cosmopolitan outlook, Geneva has gradually established a reputation for unparalleled expertise in asset management.